The idea behind our new name and look

From August 2020 Champion Petfoods Benelux continued but under the name Finest Petfoods. Why? We proudly tell you more about this change. 

Why a new name and look?

During our time working together, you have come to know Champion Petfoods Benelux as a supplier for whom only the very best is good enough. And that applies not only to the products we supply, but also in the way we work together with our customers.

''High quality is our ambition, that is what we stand for and what we are proud of.''

That ambition for high quality requires us to never stand still. We analyze the market, we listen to our customers and we visit our retailers. We continuously research our course and think about the best way to provide pet lovers, with you as our partner, with the very best dog and cat food. This has led us to decide to say goodbye to the name Champion Petfoods Benelux. 

Introducing Finest Petfoods

Finest Petfoods not only emphasizes our independence, but it is a name that tells you exactly what we stand for: importer, supplier, and distributor of the highest quality dog and cat food that the market has to offer you. Always a treat, that is connected to our name, is a promise that expresses that extra that we want to deliver on top. That is what you can always expect from us. 

Finest Petfoods. Always a treat.